Top 5 Common Misconceptions About SEO
Sep 30, 2010 SEO
Following a “Top 5″ post is another one about SEO. Well, as much as I want to discuss some Social Media techniques, I don’t want my seldom genius ideas to fade into dust, so let’s discuss about some common misconceptions about SEO first.
A lot of SEOs have been sharing the rants of their clients to me, some of them might sound right, but they actually aren’t.
1. “If I’m ranked first in Google, then I should get more sales!”
Yes, that makes sense, at least for the common person. You might be on the first position, but remember that the customer still decides where to purchase products. If your products are a bit crappy compared to those who are in the 2nd and 3rd position, then you must not be puzzled why you are not getting any sales for the past few weeks.
2. “SEO is a never ending process”
Some SEOs say this, but I actually disagree. I have seen some sites and pages who had no linking activity for over a year, and they are still on number 1. The main reason why this concept was materialized is that SEO companies would likely want to retain you as their client. If it doesn’t make sense, try it out for yourself. Build 100,000 links for a year and stop. After that, just update your posts regularly and see if your site won’t rank.
3. “Only High Traffic Keywords Sell”
Think again. Some people are really desperate and asks Google, “Where can I find a damn car?” Well, that was the last thing that I searched, and there came results. Even eHow utilizes this concept. How to articles are not searched all the time, but they surely generate a lot of traffic given their wide array of how to articles from making the stupidest stuff to recreating Einstein inventions.
4. “Make those images all text for search engine issues”
If you are wise enough, you are making content for the users, and not for the search engines, you need to decorate your site at some point to make it interesting to the viewer’s eyes. If you would resort into making your content all search engine friendy and an eye sore to the common user, you might as well ask the search engine to buy your products or to click your ads.
5. “Nofollow links are useless”
At least for search engine rankings, but as for page indexing and crawling, it is actually effective, not to mention the amount of traffic that it could generate. Digg won’t be living up to now if nofollow links are totally useless. So it is important to utilize not only the dofollow link sources, but to consider posting links on nofollow sites as well for a greater traffic potential. Remember that there has been a myth that traffic is one of the top search engine factors, which I believe is true.
The next time that you hear one of these, you do have an answer to your clients. Remember that they are hiring you to do SEO for their sites simply because they cannot do it for themselves, they wouldn’t be spending their hard-earned money on you if they can. They just have a few small questions about what they read on the internet, and this page is the answer.
Top 5 Uses of Social Media for Small Businesses
Sep 30, 2010 SMO
Guilty of spending too much time on facebook and twitter?
You could have seen some of the facebook adverts that some companies are willing to pay you off hard cash just by using facebook. It might sound like a scam, but it actually isn’t. These companies will actually pay you real money once you complete specific tasks. And how possibly could they benefit from your internet activity? Read more to find out…
In our current situation, where advertising is no longer an option since those large billboards are pretty much filled with advertisements, and not to mention the skyrocketing advertising fees, small businesses need a place where they can possibly go head to head with these large companies, and the internet is the only possible location where you can do it for free.
So, as I mentioned on the title, here are the top uses of social media:
1. To promote a business’ products.
2. To reach out a business’ targeted audience without spending too much.
3. To spy on other business’ clients, and get prospects.
4. To find out what customers have to say about a a business’ product.
5. To get online reputation, since offline advertising is no longer an option.
As you can see, social media has a great marketing potential just like any other advertising method. Though a bit complicated for the non-internet savvy, it is actually a more practical alternative since it is free, or cheap if you are planning to have somebody else to do the social media marketing for you.
Next Topic: How to Make the Most Out of Social Media
A Guide to Viral Video Creation
Sep 28, 2010 SMO
Viral videos are on the loose, and they are spreading like a disease. If you are one of the people who have ingenious minds, or just so happened to catch a really great moment accidentally, then you might as well put it on the tube channels to get it earning dollars for your blog.
A viral video need not to always be planned, sometimes, the greatest of accidents, or improptu scenes can be a great material for your aim of getting tons of traffic for your website.
If you for example happen to attend a social gathering, and something awkward or out of the extraordinaire happened, you may want to get it up on youtube or viddler and get some people to see the fruit of your labor, or should we call the fruit of a supposedly misfortunate event.
As a sample for this concept, here is a post from traffic increased that shows how an 11 year old girl can be the image model of a company. This video was found by Janet, the owner of Traffic Increased, and made by her daugher, Jazmine.
The Important Steps in Article Writing
Article Writing by far is one of the most effective linkbuilding methods. Though reliable, a downside of article writing is the time it takes to get one article up and running.
So, for today’s first installment of my article blast, I’ll be writing some of the important steps in article writing…
Research
It is important that you are to research about the article you are writing. Writing from pure scratch could provide the wrong impression to your readers. As much as possible, 50% of your writings should be based from facts and it is up to you if you are to
Organize
After that you have collected the data that you will need, it is time to arrange the important details to make your facts clear. No matter how detailed your information is, arranging it in a random manner will not work.
Write
Now, once all ideas are set, it is time to make a draft of your article. After making an outline of your work, it is time to input the necessary information to each part of your article. Make sure to clearly detail your opinions if you have any, and make your content organized as much as possible to avoid confusing the reader.
Proofread
This step more likely will be the “testing stage”. There are only 2 basic steps in proofreading; check if your article has errors and read it not as the author but as the targeted audience. If your article has passed proofreading even for the first time and you believe that it is fit for publishing, you don’t have to go to the next step.
Rewrite
Like most products of labor, you have to make necessary fixes to your article in case you find any errors. After this step, you should go back to step 4 – and as long as you think that your article is still not fit for publishing. It will be a continuous loop until your article has achieved perfection.
My Article Blast Day
For today, since I am totally free and got nothing much to do, I will be blasting you guys with tons of articles. Well, not really tons, but maybe a few just to have some content in this blog.
I am a bit concerned about how this blog has been online for a few months, and I haven’t posted that much, lacking information and all that stuff.
So, here are some topics that I’m planning to write for today.
- Entering The Domain Selling Business
- Linkbuilding Techniques
- Search Engine Algorithm Changes
Well, not really that much, but at least I get to share information with you guys.
Google Instant Search
Sep 9, 2010 SEO
Just yesterday, or maybe a few days before (Yup, I haven’t been searching for stuff for a while), Google just launched Google Instant, a new way of searching stuff on Google. If you have searched recently, you might find that as you type, search results are appearing below the search bar, as if you are pressing enter for every character that you type.
I personally like how Google devised a way to do this. As you are checking for your long tail keywords, you are also seeing results for your shorter tail keywords, which are basically a part of your search term. If you are an SEO, you might want to consider using this to identify if your long tail SEO campaign is working for your shorter keyphrases.
The disadvantage? Confusion. There will always be a major disarray whenever people encounter something new. Google has made minor changes this year, but this could be the biggest change in Google this year aside from Google Caffeine.
For search algorithms, I haven’t tested it out myself, but I sure do hope that there is no major change in it. There has been no official statement yet from Google Webmaster Help if the change has an impact with the search algorithms. However, Google claims that it has been changing search algorithms per day, but I do hope that it would not turn into something like Bing which prefers spammy old sites with spammy old links.
Tags: google, google instant search, SEO, seo blog
TNASISSTANT LATRIUV: WordPress Post Backdating
Sep 3, 2010 Events, Make Money Online, SEO
This post tackles 2 things. About a keyword that has no returning search results and wordpress backdating.
This entry, TNASISSTANT LATRIUV was posted on May 4, 2011 but was backdated to September 3, 2010 for no other purposes but to discuss the said topics.
What is TNASISSTANT LATRIUV?
TNASISSTANT LATRIUV, Richard Tuazon’s SEO experimental keyword, is just a combination of random letters used to test how the Google Panda affects websites. The keyword has been undergoing a top secret experiment since May 3 until it has been unveiled on their website sometime in 2011. The experiment results are aimed to be published in public sometime in June.
Why Backdate Posts?
As a participant of the said experiment, this post was intentionally backdated to see if Google will see the page as an old page though it was published just recently. The test will see if the page will be indexed after a ping quickly considering that new entries of this blog are quickly indexed by the search engines. As for the TNASISSTANT LATRIUV keyword, it will be used insted of the site command to make sure that it is searchable and will not be sandboxed to see if there are possible repercussions of the act.
Let the experimentation begin!
Can’t Get Enough Of Wines?
Sep 3, 2010 Events
Yes, the #Cabernet day for social media is having a live stream now. If you would like to view the live stream, you can do so here.
In this live stream, one of our friends and Social Media Sommelier Scott Shelden from california Wine TV is currently tasting some California wines for evaluation purposes. If you are a wine geek and you really love wines, you might as well take a look on the live stream below.
Notice how Scott will review every wine from texture, taste, aroma, and even the aftertaste. This is surely a really cool event as you see in the live stream below.
Tags: california wine, california wine tv, CWTV, scott shelden, ustream
